SEO - Free Tips and Tools to increase your traffic

SEO (Search Engine Optimisation) is the process of improving a website potential in order to gain more organic non-paid traffic from the major search engines.

So what SEO tips can we offer? Check each one of these points and you will notice a real improvement in your organic traffic?

Well the most important one, the one that every website owner should always bear in mind, is to always show visitors and search engines the same information. When you optimise your website you should make changes to benefit visitors which will also help search engines understand your pages.

Indexing

One of the most important SEO tips is getting that first, all-important link from the right place so every page on your site gets into the main search engines index quickly. Regularly review how Google are indexing your site and what they have to say about it.

Content Building

You need to get the right keywords into your text without making your copy sound awkward. Keyword rich copy that gives your visitors the information they require is a priority. Never use the age old SEO tricks of hiding keywords and stuffing them into your code and make sure that each page of your site uses relevant title tags that have the right keywords. Content is King!

Coding

Simplify your code and make it more search engine friendly by removing javascript and placing it in files on the server. Google need to see what your visitors see and what they see will always be useful to your customers. You can use a handy Meta Tags and Keyword Analyzer to check your keyword Density and make sure your Meta Tags are in the correct format and length. The links are below.

Link building

The more links there are to your site the better your rankings will be. The more relevant the page linking to you the better. Check your Link Popularity using our Link Popularity Check Tool to keep up with your progress. With Google and other key search engines very concerned about sites using links to trick them, you need must have quality links from good sites.

Updating your Website

Without doubt the most effective way or raising your site through the rankings and gaining top organic search engine positions. Keeping your content fresh, topical and relevant will only ever help you on the quest for more traffic. It's a high priority but one that often gets overlooked and will have a detrimental effect on the best website.

Free Tools

Keyword Density Checker - http://www.webconfs.com/keyword-density-checker.php
Domain Backlink Checker - http://www.iwebtool.com/backlink_checker
Website Sitemap Generator - http://www.xml-sitemaps.com
Meta Keyword Tool - https://adwords.google.com/select/KeywordToolExternal
Link Popularity Tool - http://www.submitexpress.com/linkpop/