Are your tweets a hit or miss!

Twitter is just over 5 years old and its users are sending more than 200 million tweets per day. This means your own tweets may become needles in haystacks unless you make sure you can see what's working and what's not. Here are a few hot tips to use Twitter data to get mazimum exposure.

#1 Tip: Find your best topics and tweets with Crowdbooster.com. This free and very usefull bag of tricks will track what's hit and which tweets are missing the mark.  

#2 Tip: SocialMention because if there's too much to read all by yourself, here's some help to keep you on track. SocialMention can help you filter out the messages with negative sentiment, so you can take action with dissatisfied or antagonistic Tweeters and make things right.

#3 Tip: Timing is everything in social media SocialFlow agree, and they’ve built a platform that published your content when it have the most impact with your customers and audiences on Twitter.

See it's getting easier all the time. 

#4 Tip: Social intelligence engine Klout measures your influence on Twitter (and other social media accounts). With it, you can see how influential you are among your follows, and drill down to specific users. This may be the new kid on the block but it's gaining momentum all the time.

Google tells business not to create Google+ profiles. Why?

Google has revealed that it is working on a Google+ experience for businesses and is asking brands not to create Google+ profiles just yet.

In a post and accompanying YouTube video on Google+, Product Manager Christian Oestlien says that the Google+ team is working on creating a unique experience for businesses that includes deep analytics and the ability to connect to products like AdWords. “How users communicate with each other is different from how they communicate with brands,” Oestlien argues.

As a result, Google is asking businesses to put their Google+ ambitions on hold for now,

“The business experience we are creating should far exceed the consumer profile in terms of its usefulness to businesses,” Oestlien says in his post. “We just ask for your patience while we build it. In the meantime, we are discouraging businesses from using regular profiles to connect with Google+ users. Our policy team will actively work with profile owners to shut down non-user profiles.”

Several prominent brands have already joined Google+, and while the new Google+ experience for businesses won’t be ready until “later this year,” the company intends to launch a “small experiment with a few marketing partners” to test the brand-oriented accounts over the next few months. It even has opened up a Google spreadsheet where “non-user entities” can apply for the program. It’s unclear when Google will shut down non-user profiles or how the process will work.

It's suprising that Google wasn’t more prepared for the wave of brands that have been joining its social network. The same thing happened with Google Buzz and has happened on Facebook, Twitter, Foursquare and countless other social networks. Brands like to go where their customers are.  I wonder if this will go the way of other new social tools back where it came from.