Back in December 2009 (seems like ages ago) we announced a new client for Web Star. Walk The Coast a Dorset based company were planning to start a business providing weekend guided walking holidays along the beautiful Dorset coastline. They asked us to design a website for them and we thought you'd like to see the results.The original brief was to design a website that would immediately enthuse visitors and promote the dorset coastline as a "cool" place to visit. In order to engage visitors immedately we used a dynamic landing page with images of areas they will be visiting along the walk. With only images and no text to read, users immediately click through to find out more about this new business.
Using the 3 bucket theory on the first page is always a winner. Firstly the eye catching colours attract the eye and then visitors can use these as an easy way to navigate the site, to take them to the most interesting parts of the website. Having 3 options is good, we can consume this amount of information with ease, but having 10 options is overwhelming. This gives users with little time the opportunity to scan a site and they immediately know what you want them to do, so they do it.
Walk the Coast were delighted with their finished website, they had opted to have a CMS system added onto the site so they can update it and keep it fresh and lively and have purchased a blog so they can tell people all about the wonderful places and areas they will be visiting.
A new business with no previous web experience they soon found they were in safe hands, because we helped them make the right decisions from start to finish by explaning all the options along the way, in simple language without lots of tech Jargon.
If you would like some advice or are thinking about starting a new business we can help you get your first website off the ground. We make websites better. It's what we do.
Email \\ michelle@yourwebstar.co.uk Tel \\ 01625 821 072 Mob \\ 07784 128 016
We have been designed an excellent website being set out exactly as planned around the original ideas and intention.
ReplyDeleteFrom the outset we both found Michelle highly professional, listening to our concept ideas taking them and formulating them into an initial design for approval. It was designed without us ever meeting up so to produce such a high quality design by communicating via email and by telephone speaks volumes for her ability.
All the way through the process from conception to the final sign off she kept us informed and made us aware of her design intentions and was well versed on the latest website design ideas. She also provided very effective marketing ideas for the new company and the pitfalls to look out for.
We are delighted with the final product and feel it epitomizes our business in a manner we had hoped.
We would like to both thank Michelle for all the work she put into the website and promote Michelle to anybody who is looking for either a new website or requires a fresh and more up to date feel to an existing one.
Regards.
Nigel & Carolyn Brooke
Walkthecoast.com